This video is part 2 of Consumer Trust and Poultry webcast sponsored by Zoetis Global Poultry.
Video courtesy of Watt Global Media.
Opening poultry farms to the public could help improve shoppers’ opinions about intensive poultry production, according to scientists in Germany.
Zoetis is offering grants of up to $150,000 to find new approaches for controlling parasites in poultry and other species.
Gary Thornton, editor of Poultry USA, talks about the importance and the challenges of communicating with consumers about the role of antibiotics in poultry production.
Today’s consumers face a bewildering array of labels and marketing claims when purchasing poultry products — particularly as it relates to antibiotics.
